If you want your business to get noticed in 2018, an online presence is an absolute must. One way to get ahead of your competitor’s SEO is utilizing Google Adwords. Google Adwords are paid ads that will appear on the top and bottom of every page. The...
Google doesn’t typically confirm many algorithm updates, considering they happen 1-2 times per day. These algorithm updates are usually very subtle and pertain to certain minor aspects of Google search. However, on March 7th, Google did a core algorithm update which is a much rarer occurrence, typically ...
In the world of online marketing, trends are always changing, which can make navigating through them difficult. Here’s a neat article that our friends at TechCrunch.com put out recently that really sums up a lot of it. Changes in website security specifically are becoming a big trend...
Adaptive Marketing refers to the strategizing of marketing efforts by actively tracking and responding to consumers’ behavior. It requires a constant awareness of consumers’ reactions in order to reinforce what is working and tweak what isn’t working. The real power in online marketing. Doing this regularly, and within...
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